Freebies for Anchor Text Links
If you release a plugin or a theme in order to get plenty of anchor text backlinks, you may end up getting hundreds of anchor text links along with penalization of the site. There are several blogs became victim of such kind of anchor text spam. So, it is vital to update your free plugin or theme and add no-follow tags to the links. You may also change your keyword variation.
Variation in Anchor Text
If you are wondering about anchor text variation, it will let you explore how valuable anchor text is for Adult SEO. Anchor text is helpful to improve search ranks and search engine bots to find out whether the keywords are relevant for posts.
Once it gets clear, several internet marketers and webmasters may abuse the system either by guest posting or by buying paid links with most of the same links. It will also put them at risk of Penguin penalty.
So, you should check the anchor text variation and ‘ahref’ for the domain. If your SEO expert or you have created accurate backlinks to the page, it is the time to roll up your sleeves and work on this issue when it comes to avoid penalty.
Internal Links/Site-Wide Links
On the sidebar or at the footer of the blog, we use site-wide links to important posts with actual matching anchor text and it could be the main reason for penalties. Google is not against SEO. But upcoming Penguin updates will target and harm overly optimized sites. If you have been engaged in this practice, you have to update your blog to avoid these practices with latest algorithm.
When internal links are helpful, you should alter your anchor text when it comes to linking. You may not like to link all the similar words to one post. You have to keep it sensible and natural because it will not be loved by users and the bots as well. These tips will always be helpful.